Traditional go-to-market strategies become completely obsolete with value-based healthcare
Already in 2006 Michael Porter kicked off the transition to value-based healthcare (HC) with his book “Redefining Healthcare”. You might expect that this transition has already become reality. Michael created a pattern-breaking idea and an ideal image of the future; however, the practice of implementation is a different story so far.
Read moreBridging the gap between Business and IT
IT service providers need to reconsider their Opportunity- and Key account management approach. Why? To stay ahead of the competition, protect their business and win new customers. This is the first blog in a series.
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Time to Re-Invent SALES in Logistics
The logistic market has been in a state of flux for many years. The prime objective of many large logistic providers is to show their customers the impact of certain supply chain strategies or value propositions on their organizational performance. Not just financially, but in other areas as well.
Read moreSellling value
Price should not be your main differentiator. Nobody, not even the customer, benefits from competition based on pricing. In this article, I will explain why this is a lose-lose-lose strategy. I will then discuss the main reasons behind choosing a pricing strategy and provide alternate solutions so that you can start selling value today.
Read moreConnecting people: A story about lead generation
Lead Generation is often considered one of the most difficult things about owning a business. It’s also one of the most necessary. That’s why I had a talk with Alina Engel, lead generator at Motion5 as of January 2021 to ask her about all the ins and outs on how to be a successful lead generator.
Read moreDynamic Stability: does commercial excellence require radical change?
True or false: commercial excellence requires radical changes if your organization wants to stay competitive.
We’ve heard many customers argue its truth. Switching to remote or hybrid sales commercial models is today’s holy grail, sought after by every self-respecting sales organization.
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Creating synergy in strategic partnerships
After many years of managing indirect sales teams, it is always surprising to see that indirect trade forces remain generally poorly equipped compared to their direct counterparts. It does not make sense when both salesforces should be part of the same commercial ecosystem.
Read moreHow to successfully guide organizational change
Organizations, like people, change all the time. “You cannot step into the same river twice”, as the Greek philosopher Heraclitus would say. In this white paper Peter Rademakers (founder) and Frijke Weeda (Director, psychologist) will share Motion5’s vision on how to successfully guide organizational change.
Read moreSales: not emotional but rational..?
What really drives customers? How come that we’re rational people, but that our purchasing behavior still heavily depends on instinct? And, if the latter is the case, how can we approach instinctive sales in a rational manner?
Read moreLars Marowsky and Bas Nederlof from Sectra share their experience on the collaboration with Motion5
Read here how Sectra’s Lars Marowsky (Finance Manager Central Europe) and Bas Nederlof (Sales Manager Benelux and DACH) experienced working with Motion5.
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The S-word
We’ve been raised with the notion that you do not say the “S-word”. Yet somehow, the S-word has become a phenomenon in the business world. Our motto “A Sales State of Mind” uses this trigger to start a conversation around collective commercial awareness and responsibilities in Sales.
Read moreComEx and the importance of winning strategies, methodologies and systems
Having a winning strategy, the right tools and methodologies can help you achieve ComEx. Are these 3 factors playing a significant role in your organization? Discover how you can leverage on them to get the best results.
Read moreBuilding high-performance (virtual) teams
Discover what Project leadership characteristics and roles are needed to achieve the best team performance outcomes in the light of today’s virtual times.
Read moreFrom classroom to remote training, how to adjust to a new reality
At Motion5 we have always valued meeting our customers. Our Commercial Excellence programs were built around it, organized in classroom sessions. We enjoy it, our customers like it. But then: COVID-19. Just like many others, we needed to jumpstart our digitalization and revamp our portfolio to accommodate remote interaction. So how did we make sure our remote programs became as valuable as our classroom sessions?
Read moreAll you need is…SAM
Is Strategic Account Management an important theme within your organization? Check out our tips for hiring a Strategic Account Manager.
Read moreWhat’s next? Recovering after the Covid-19 crisis
The COVID-19 crisis created an extraordinary strain on business. It also triggered creativity, flexibility and an urge to adapt to new circumstances quickly. 4 leaders share their thoughts in on the upcoming situation.
Read moreEconomy of Beliefs – The case for focusing on Mindset
Working on Mindset can help your company reach its potential, then why are companies still neglecting it?
Read moreThe Anatomy of… Project Leadership
In sales very few have actually put project leadership principles in practice. Here we shed some light on project leadership, and how to best apply this in a commercial environment.
Read moreEric Sewsingh (Elekta) shares his experience on the collaboration with Motion5
Eric Sewsingh from Elekta shares some insights on how he experienced the collaboration with Motion5.
Read moreMark McIntyre (Boston Scientific) shares his experience on bringing his team to an aligned Sales State of Mind
Mark McIntyre, Senior Director of Health Economics and Government Affairs EMEA at Boston Scientific shares his experience of working with Motion5 and the benefits of bringing his team to an aligned Sales State of Mind.
Read moreWhat’s it like to collaborate with us? Bas Belder shares his insights
Bas Belder from P&O Ferrymasters shares some insights on how a long-standing collaboration with Motion5 helped him and his team.
Read moreNeed help to get ready for the future? Here’s a free template from us
A free and easy to use template to prepare your commercial strategy and team for the after-crisis
Read moreHow do we get out of a crisis?
Strategic partner Jouke van Dijk casts some light on how to get out of a crisis: practical tips and useful insights on how to get ready to face uncertainty.
Read moreFight the present or embrace the future?
The recent Covid-19 pandemic has made businesses everywhere face an extraordinary dilemma: should they fight it, or should they get ready for what comes next?
Read moreMotion5 Meets… Ron van der Pennen
On June 13, 2019, more than 30 leaders from across the healthcare chain discussed with Ron van der Pennen about strategic decision-making in healthcare. Read the report here.
Read moreOn the Move at Motion 5: Three lessons learned so far
On the 3rd of September I started my new job as a Consultant at Motion5. I’m proud to be a part of an energetic and motivated team, realizing sustainable and valuable customer relations in healthcare. Read more about my experience and lessons learned so far.
Read moreNew vacancy!
We are hiring! Can you help us expand to the German MedTech market?
Read moreNurturing the great value of customer feedback
Several studies show that if customers are very satisfied with your products or services, their loyalty towards your company will increase significantly as well. If we have the chance to talk with customers about their current satisfaction level, why not extend our research with topics that are directly impacting the future?
Read moreHelp, I’m a consultant!
Frijke is General Director and Consultant at Motion5. Recently she heard that knowledge loses its sustainability. Frijke started a search for the value of her subject. And she stands out for the real consultant.
Read moreA study goal with poles and a net
People simply can’t live without goals. Just like vitamins, goals are a necessary component of proper functioning. The goals must be clear to all parties and form a sturdy whole of conjoining parts: the poles and the net.
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